Email Marketing and Social Media: A Perfect Couple

Email and social media make the perfect couple

As stand-alone tools, email and social media can each play a valuable role in achieving your marketing goals. Marketing tactics are changing to include on-line communities. And email marketing remains a viable marketing tool. In fact, email and social media campaigns can be used together to enhance each other and achieve better results. It is important to understand the strengths and weaknesses of each channel to use them effectively. Email […]

Read more »