Little Known Ways to Improve Market Research

Marketing research measures what matters

Peter Drucker famously said, “What gets measured, gets managed.”  If your goal is to rank in the top 10 in search results – and it should be – you need to implement measures to get there and stay there. Most of our measuring is done after the fact. It’s time consuming  to test everything before implementation, and it’s easier (and more important than ever before) to adjust your strategy on [...]

Read more »

Email Marketing is Social Marketing

http://www.dreamstime.com/-image13085335

With all the talk of social media being the future of marketing, it’s easy to dismiss email as an irrelevant tool from a bygone era. But a study by Pew Research shows that 62 percent of young adults (18-29) use email daily, and 60 percent of them use social media daily. Again, that’s among young adults. Perhaps more importantly, Ad Age has reported that 42 percent of users would prefer to [...]

Read more »

#1 Reason to upgrade to (or buy) Sage ACT! 2012

Play-Video

What the heck, let’s cut to the chase: You can see all 10 reasons to upgrade ACT! (Custom tables, relationships, account management, and more), but let’s focus on the hottest of the hot: ACT! Mobility. Study after study reveals that the use of mobile devices is exploding. And if companies aren’t providing them, workers refuse to wait and bring their own (BYOD). With an in-line update in ACT! Premium 2012, [...]

Read more »

Top 10 Reasons to Upgrade to Sage ACT! 2012

Play-Video

Have you been waiting to upgrade ACT!? It’s time to take action! Why? Current users of ACT! Premium 2009 and older will pay new-license prices to upgrade after May 31st. ACT! has continuously improved capabilities and ease of use; so, upgrade for the great features, and the huge savings on the price (62%) is your “what a smart decision” bonus. Why is it so smart? See our Top 10 Reasons [...]

Read more »

Next Page »