Over the last decade, there has been a dramatic shift in how consumers purchase products. Fingers that once strolled through the Yellow Pages now do their walking on a mouse and keyboard. The shift to online searches and away from print directories all but guarantees the demise of the print Yellow Pages directory; as far as I’m concerned, it can’t come soon enough. I received my copy this week and, […]
Getting found online is key to a successful online marketing strategy. Kinda’ obvious, right? One critical component of “getting found” is to make sure you have a social media footprint. Getting started and keeping current with social media can be daunting. Blogging, forums, directories, Facebook, Twitter, Linked in, YouTube, Flickr, and SlideShare are a few of the social channels you can use maximize off-page SEO. With so many to choose […]
Okay, I'm just going to say it: I don't know everything.