Beauty may be in the eye of the beholder but – could it actually matter how “nice” your database looks? The impact of organized data entry screens goes well beyond aesthetics. Good design supports a logical workflow and eliminates the “friction” of a poorly designed interface. A database can be difficult to use if you have to hunt for fields because they don’t appear in a logical order. If fields […]
11 Best Email Marketing Tips Ever
Your email recipients are just like you: they plow through the inbox looking for which emails to delete, not which emails to read. Dodge the delete key with compelling emails – answer these questions before building an email campaign or writing your first email. What is my objective? Too many emails try to do too much. Identify one central point for your email and focus on that. What do I […]