5 Metrics for Measuring Your Digital Campaign

If there’s one thing we don’t have a shortage of in the Internet age, it’s data. We can (and do) capture the most minute details about interactions with our digital content. Although this information has the potential of providing tremendous insight, it can be overwhelming. This is especially true if you are responsible for digital marketing at a small to medium sized business. There are lots of things you could measure, […]

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How do I get more followers?!

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So you’ve made a twitter account for your business, Now what? Twitter is a great tool for promoting your business but many people find themselves saying, “OK, now how do I get more followers?” Timely.is is a great (and FREE) service that analyzes your last 199 tweets to see how effective they were and suggests when you should be tweeting. While it had occurred to me what I was tweeting […]

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