Chickens, Eggs, and Sales and Marketing Strategy

What comes first: marketing, or customers? I heard from a friend this morning about her daughter’s struggling new business. It’s a brick and mortar store that promotes the work of local artisans. It should have done well over the holidays; it did not. The store is on the other side of the country so I did the next best thing to popping in – I looked at the website. It’s […]

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