Email Marketing: Do it right or don’t bother.

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Email marketing is one of the most cost-effective marketing tactics available to small and medium business. It helps companies maintain strong relationships that translate into long-term customer loyalty and increased sales revenue. Nurture campaigns keep your brand and your services top-of mind, making it more likely for your customers and prospects to buy from you than from your competitors. Sending an email is just the end result of successful email […]

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11 Best Email Marketing Tips Ever

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Your email recipients are just like you: they plow through the inbox looking for which emails to delete, not which emails to read. Dodge the delete key with compelling emails – answer these questions before building an email campaign or writing your first email. What is my objective? Too many emails try to do too much. Identify one central point for your email and focus on that. What do I […]

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