Trending News, Hot Tech and Cool Tools – April 24, 2012

Business and Leadership How to lead, follow, or get out of the way! Surviving Tough Times: 100 Entrepreneurs Share Their Tips These last few years have been turbulent for almost everyone. Kudos to those who have managed to stay afloat. here’s how owners and entrepreneurs in the small business community have managed to stay keep their heads above water, and even thrive. (Similar to Alan Simon’s “OK, now what?” mantra, […]

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11 Ways to Avoid Email Marketing Disaster

11 ways to avoid email marketing disaster

Although B2B email marketing is a well-established marketing tactic, many businesses are still doing it wrong. Don’t be one of those companies. Email is an effective way to communicate with your leads and customers if used properly. Here are 11 things not to do if you want your company’s next email campaign to be a smashing success. And 11 take-aways on how to do it right. The Path to Disaster 1.  Failing […]

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11 Best Email Marketing Tips Ever


Your email recipients are just like you: they plow through the inbox looking for which emails to delete, not which emails to read. Dodge the delete key with compelling emails – answer these questions before building an email campaign or writing your first email. What is my objective? Too many emails try to do too much. Identify one central point for your email and focus on that. What do I […]

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Here’s a brilliant little app: a mobile application that reads text (SMS) messages and emails to you and automatically responds to the sender.  Resist the temptation to read emails or text while driving and stay safe. It only takes a few minutes to download and configure. And it’s got a really spiffy icon. While free, it can be upgraded to add to the number of words read (free version […]

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