Making CRM Fun: Using Gamification to Engage

definition of gamification

Making CRM Fun Just getting up to speed on social media and Web 2.0? Feeling pretty savvy? You are already behind. The next new thing in the evolving world of web engagement is gamification. Gamification is about introducing gaming concepts to tasks that have traditionally had problems with traction or compliance in the enterprise, like consistently updating contacts, making notations in the customer relationship management system or getting customers to […]

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CRM vendors embrace mobility

cloud-based-mobile-applications-affect-your-crm-implementation-plan

Even if you aren’t quite ready, CRM are. Many popular vendors have wholly embraced mobility and offer mobile versions of their applications. Many are even going further and not just creating a mobile replica of the desktop application. Popular open source CRM vendor, SugarCRM, focused deeply on social, mobile, and internationalization in version 6 of its platform. The vendor offers an iPhone version and announced support for Android and Blackberry […]

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Using ACT! CRM to Track Customer Service Events

When asked if Sage ACT!1 can support time-tracking, tech support incidents, or case management, depending on requirements, the answer is either “absolutely” or “kinda sorta.” Using ACT! with some minimal addons is one way to make sure your small business crm software provides a great ROI. Comprehensive support management can be integrated into ACT! using an external program such as Tele-Support HelpDesk (this is great if your tech support people […]

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Exponenciel saves the day

We’re busy. We don’t need no extra steenkin’ mouse clicks. When Sage added full synchronization between Sage ACT!  2011 and Outlook they added “Appointment” as History value. Because Outlook uses “Appointment”, now ACT! must also include the term in order to share data. Although we love our ACT! CRM software, “Appointment” now appears first on the history list, and this has been fiercely annoying to long-time ACT! users who expect […]

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