CRM vendors embrace mobility

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Even if you aren’t quite ready, CRM are. Many popular vendors have wholly embraced mobility and offer mobile versions of their applications. Many are even going further and not just creating a mobile replica of the desktop application.

Popular open source CRM vendor, SugarCRM, focused deeply on social, mobile, and internationalization in version 6 of its platform.cloud-based-mobile-applications-affect-your-crm-implementation-plan The vendor offers an iPhone version and announced support for Android and Blackberry and iPad during SugarCon earlier this month.

Sage, which provides Sage ACT! SalesLogix and SageCRM software, has introduced mobile support to its entire platform. Last month, the company released a mobile version of SalesLogix. The software supports multiple devices, doesn’t require additional components and is free. iPhone support has been added as core feature to latest release, version 7.1, of Sage CRM.

Sage ACT! supports a cloud-based mobile service that delivers Sage ACT! contacts and calendars to multiple mobile devices including BlackBerry®, Windows Mobile®, and Android™.

Other major vendors from Oracle to Salesforce.com have also adopted the mobile platform. Is mobile part of your CRM implementation strategy? How has it changed how your work? We would love to know.

 

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